Analysis of Social Media Policies: Lessons and Best Practices
Image source: http://www.autorevo.com/search-engine-optimization/social-media-management
Even though this piece was written in Dec 2009 by Chris Boudreaux it still is a much interesting theme: how to empower staff to use social media and participate to online business growth while exercising some sort of governance over this empowerment-based global process. At least that's how we felt the document was particularly significant but we let you be the judge!
Best social business practices need to be clear enough for people to follow them, to participate and to engage actively online and at the same time should be able to regulate online communications in order to assure that the business' image and reputation is not harmed.
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